LOS ANGELES, CA., November 13, 2000 - Vertical Computer Systems, Inc. (OTCBB: VCSY), a leading provider of web-based multi-lingual gateways, e-business solutions and developer of proprietary software, today announced that the Company has retained the Hollywood-based promotions agency, Entertainment Marketing Group (EMG), www.emgpromotions.com. In conjunction with VCSY, EMG will begin a concerted campaign designed to promote VCSY's proprietary products, services and technology while increasing the volume of traffic visiting the Company's Home Country Gateway web destinations.
EMG specializes in creating targeted promotional campaigns on radio, television, cable television and the Internet. The strategic agreement will see EMG deploy its notable network of television stations and cable systems as well as radio station partners to supplement the launch of Vertical Computer System's (VCSY) state-of-the-art Home Country Gateway (HCG) www.theusbridge.com. In January 2001, EMG will engage in 30 of the top U.S. radio markets, and 20 of the top U.S. television markets with the goal of promoting and branding TheUSBridge.com as a leading technical platform for web users. Launched on October 7, 2000, TheUSBridge.com offers an advanced suite of pioneering features powered by the Company's proprietary XML-based EMILY technology. The enhanced search engine speed combined with a high degree of functionality will ensure that VCSY's HCGs offer a level of user enjoyment superior to comparable sites.
Speaking about the agreement, Richard Wade, President of Vertical Computers, Inc., said, "We are justifiably proud of our unique portfolio of products and services and believe that EMG is the suitable promotions agency for VCSY. Their blue chip client roster is a testament to their leading marketing prowess and we are looking forward to establishing a strong and mutually beneficial relationship going forward."
Since 1992 Entertainment Marketing Group (EMG) has been the leading US provider of national turnkey solution marketing campaigns to over 150 of the world's top entertainment and publishing companies. From conception to execution, EMG campaigns incorporate top-level commercial television, radio, Internet, print and events-based media programming designed to significantly increase the sell-in, sell-through, branding and web presence of entertainment and consumer related products and companies.
Vertical Computer Systems, Inc. is a leading multi-lingual gateway provider, software developer and e-commerce solutions company based in the United States. VCSY's products and services, technology and distribution channels complement each other and are supported by its e-commerce business model, the Home Country Gateway (HCG). Utilizing its growing global network of online HCGs, the Company offers B2B, B2G and B2C solutions through its wide range of accessible resources that specifically cater to the needs and desires of targeted communities around the world.
At present, VCSY has three HCGs in operation -- www.theusbridge.com, www.thebrazilbridge.com, www.thechinabridge.com -- and anticipates other HCG partnerships to be completed. VCSY also acquired Globalfare.com -- a complete online travel information center, www.globalfare.com. The company is also developing the Emily (TM) Framework (www.emilysolutions.com), a programming language that enables the creation of Web sites that use the XML standard and intercommunicate via XML and HTTP. Also, VCSY offers a free, easy and personalized e-mail service for all Web users (www.thepostmaster.net). For more information, visit the company's Web site at www.vcsy.com.
This release contains, in addition to historical information, forward-looking statements. These statements are subject to a number of uncertainties and risks that could cause actual results to differ materially from those described in the forward-looking statements. Factors that may cause such a difference include, but are not limited to, competition from other portals, the company's ability to integrate information from other countries, new product acceptance and those described in the Company's filings with the SEC.